RoughPaper is a fictional stationary company using recycled, eco-friendly materials and specializing in hand-drawn, customized-feeling messagings and illustrations. Presented are designs for RoughPaper's packaging, boxes which would contain packs of their stationary and accompanying envelopes. These boxes are meant to latch into each other, creating units and mimicing the growth of a tree when bought in bulk. This packaging does not utilize glue, tabing into itself to help reduce the chemicals that would be returned to the environment. Additionally, posters as part of a series have been designed for a trade show booth for RoughPaper, showing the logo placed over striking photography of the natural world, and thus alluding to RoughPaper's mission to be sustainable. Finally, a trade show booth layout and mock-up are displayed, showing how RoughPaper can integrate its brand into a smaller space, and display products for vendors and customers to see. This mock-up is to scale.